We are all driven by both our brains and our instincts. At NPO FunX we pick our audience’s brain through traditional research, but the results we get from that is not the whole story!
RadioAnalyzer shows how our audience actually behaves, including their instinctive decisions.
By decoding this “subconscious information” RadioAnalyzer helps us to do a better job at programming NPO FunX to fit the taste of our listeners. Because after all, talk is cheap… (Try telling that to a DJ!)